Our Digital Media division is headed by local radio veteran Zack East. He’s ready to help your business maximize your digital presence by gaining access to powerful, hyper-local audiences with easy-to-buy placements on the top digital destinations in Southwest Michigan. Our company focuses on content creation and audience-building, instead of traditional digital items like SEO or Website builds. Check out one of these great digital products and get your brand represented without overspending on targeting!
Town Crier Wire App
By now, you’ve probably heard of the app Town Crier Wire, which mixes all of the information you’d get from a traditional newspaper, and gives it to you for free on an Android or Apple app! All of the news is specifically focused for Michigan’s Great Southwest, produced locally by our own WSJM News team, WSJM Sports team, MoodyontheMarket.com and our sister radio stations. Advertisers can place banner advertisements between stories on the app, which sees tens of thousands of views every month!
Pat Moody of News/Talk 94.9 WSJM has been covering business news around Michigan’s Great Southwest for more than 20 years, and now you can read all of his articles as he writes them without waiting weeks to read it in print! Up-to-the-minute information on area businesses, business deals, events, changes, closures and new additions to our economy are written 5-6 times a day! Success for advertisers on MooodyontheMarket.com comes from the massive audience of at least 50,000-60,000 users a month, spanning 150,000-200,000 pageviews per month. Your business can have access to this audience by placing a static banner ad on the site. Space is extremely limited and often sold out!
Text Messaging Clubs
Mobile marketing is here to stay! Keep top-of-mind awareness with Text Messaging Clubs. Text Messaging campaigns deliver higher ROI and are highly successful for product or service messages. Contact us for examples of how a Text Messaging Club can work for your business.
Advertise on any of our station websites and MoodyOnTheMarket.com to continue top-of-mind awareness. Banner Ads provide a visual, clickable ad seen by your targeted demographic. Results are measured two ways:
- Impressions – the number of times the ad was displayed on the screen of a visitor to the site.
- Click-throughs – Impressions that resulted in someone clicking on the ad to go to a web page, coupon, etc. for more information.
Radio Dining Deals/Radio Super Saver
Offer half off certificates for your products or services to our listeners in exchange for advertising credit on any of our stations! www.radiodiningdeals.com and www.radiosupersaver.com promotion comes with a built-in set of 1000 loyal purchasers ready to buy your certificates!
Streaming Audio Sponsorship – Listen Live or Podcasting
Sponsor a radio station’s “Listen Live” feature or Podcasts for maximum online exposure. Promotional announcements across the station’s website, on-the-air, the station mobile app, and inside the streaming player, naming you as the exclusive sponsor of this very important service! Daily repetition with repeat/at-work listeners that tune in every day from work, on-the-road, with a laptop or all over the world, giving you another opportunity to brand your business and keep website traffic constant.
Videocasting and Podcasting
Need simple video production or production of a podcast for your website? We can definitely help, and the cost is very affordable!
Sponsor various areas of our station websites such as user-generated content where listeners submit videos, photos, stories and more. Or perhaps specific features, News & Weather content, and more!
If you’re ready to get serious about your online presence, digital marketing, search engine optimization and more, check out our sister company, Mid-West Digital Marketing!
Let’s talk about how we might be able to help you further reach your market with our Digital Media platforms, programs and services!