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WSJM AM 1400 & FM 94.9 |
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Target Demographics Ages: 35+ 52% Female; 48% Male
Geography Berrien County
Personalities & Shows Moody & Gifford
Strengths Community involvement, heavy commitment to local news, sports & weather, Detroit Tigers & Lions and University of Michigan.
Awards Crystal Award Winner |
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"The News & Talk of Michigan's Great Southwest"
Audio Media Kit:
Programming Website: www.wsjm.com
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WSJM – The News & Talk of Michigan’s Great Southwest is Berrien County’s News, Talk & Sports leader with an all-star personality driven line-up; Rush Limbaugh, Dr. Laura, Dave Ramsey and Dennis Miller, to name a few. WSJM’s appeal is a large demographic audience of adults 35 and over.
WSJM is Berrien County’s Sports Leader. Detroit Lions football, Tigers baseball, U of M football and basketball, and Phil McDonald leading the most comprehensive high school football and basketball coverage anywhere.
WSJM boasts Southwest Michigan’s heritage morning show, “Moody & Gifford”. Pat Moody and Jim Gifford have been entertaining and keeping southwest Michigan informed for a combined 50+ years. Heavily active in the community, WSJM has been the proud recipient of the Crystal Award, the radio industry’s top community service award.
WSJM commits to the on-air element that will continue to set us apart and make us successful. Local content with Brenda Layne and “In The Spotlight”, a community service staple in Southwest Michigan that gives a voice to the people and organizations that serve and make a difference in our area.
WSJM news coverage from City Hall to the State Capitol, from economic development to traffic tie-ups on I-94, the WSJM News Team covers it all, bringing home the Michigan Association of Broadcaster’s Station of The Year award 6 years in a row along with numerous individual awards each year from the Associated Press.
WSJM’s success for advertisers is based on the ability to specifically target an affluent and interactive audience.
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