Mid-West Family Broadcasting

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94.9 WSJM-FM


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Target Demographics

Ages: 35+

52% Female; 48% Male



Berrien County
portions of Cass County
Van Buren County
Northen Indiana


Personalities & Shows

Moody & Gifford
Brenda Layne in the Spotlight
Michael Patrick Shiels

Rush Limbaugh
Dave Ramsey

WSJM 5 O'Clock News

Jim Bohannan
The HUGE Show
Coast to Coast
America in the Morning



Community involvement, heavy commitment to local news, sports & weather, plus University of Michigan football. 



        Crystal Award Winner
        Honored by the Associated Press


WSJM News, Talk & Sports(WSJM-FM Benton Harbor)

"The News & Talk of Michigan's Great Southwest"

Programming Website: www.wsjm.com


WSJM – The News & Talk of Michigan’s Great Southwest is Berrien County’s News, Talk & Sports leader with an all-star personality driven line-up; Rush Limbaugh, Michael Patrick Shiels, Dave Ramsey and The Huge Show, to name a few. WSJM’s appeal is a large demographic audience of adults 35 and over.


WSJM boasts Southwest Michigan’s heritage morning show, “Moody & Gifford”.  Pat Moody and Jim Gifford have been entertaining and keeping southwest Michigan informed for a combined 75+ years.  Heavily active in the community, WSJM has been the proud recipient of the Crystal Award, the radio industry’s top community service award.


WSJM commits to the on-air element that will continue to set us apart and make us successful. Local content with Brenda Layne and “In The Spotlight”, a community service staple in Southwest Michigan that gives a voice to the people and organizations that serve and make a difference in our area.


WSJM news coverage from City Hall to the State Capitol, from economic development to traffic tie-ups on I-94, the WSJM News Team covers it all, bringing home the Michigan Association of Broadcaster’s Station of The Year award more than 6 years in a row along with numerous individual awards each year from the Associated Press.


WSJM’s success for advertisers is based on the ability to specifically target an affluent and interactive audience. Tie in WSJM.com, the most-visited website for Southwest Michigan News and Information, and WSJM DELIVERS for advertisers!


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