Mid-West Family Broadcasting

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Why Radio Advertising Works


 



 
     

 

5 Radio Advertising Myths Debunked

 
 
  • Radio can reach on-the-go consumers!
  • Radio allows you to establish a special relationship with consumers.
  • Radio can cost-effectively break through the lines of media bombardment.
  • Radio's on-location remote broadcasts are both powerful and profitable.
  • Radio's unique, specialized formats allow you to target your best prospects.
  • Radio reaches prospects closest to the point of purchase.
  • Radio can bridge the gaps left by other media options.
  • Radio provides unique specialized on-air promotions.
  • Radio is king for establishing top-of-mind-awareness.
  • Radio can influence new markets and prospects.
  • Radio can complement other advertising platforms.
  • Radio's listenership remains strong, while time spent with other media declines.

 

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