Radio 2.0 - Interactive Services

Let's talk about how we might be able to help you further reach your market with our Interactive Services.

Bob Bucholtz
General Sales Manager

(269) 925-1111

Zack East
Interactive Content Manager
(269) 925-1111
interactive@theradiostations.com

Around the world, there are more than four billion mobile phone subscriptions.

Over 2 trillion SMS messages were sent in 2008.

On average, people read SMS messages within 15 minutes of receiving them, and respond within an hour. 

80% of marketers surveyed by Datran Media named email as a 'strong performer.'

Radio Advertising used in conjunction with Internet marketing raises the return on investment 4.5 times more than just using Internet marketing only.

Text Messaging Clubs
Mobile marketing is here to stay! Keep top-of-mind awareness with Text Messaging Clubs. Text Messaging campaigns deliver higher ROI and are highly successful for product or service messages. Contact us for examples of how a Text Messaging Club can work for your business.

Banner Ads
Advertise on any of our station websites or email campaigns to continue top-of-mind awareness.  Banner Ads provide a visual, clickable ad seen by your targeted demographic. Results are measured two ways:

• Impressions - the number of times the ad was displayed on the screen of a visitor to the site.
• Click-throughs - Impressions that resulted in someone clicking on the ad to go to a web page, coupon, etc. for more information.

Email Marketing
Get the word out about your upcoming event, promotion, or coupon in a bi-weekly email campaign to our databases of listeners.

Streaming Audio Sponsorship
Sponsor a radio station's "Listen Live" feature or Podcasts for maximum online exposure. Promotional announcements across the station’s website, on-the-air and inside the streaming player, naming you as the exclusive sponsor of this very important service!
Daily repetition with repeat/at-work listeners that tune in every day from work, on-the-road, with a laptop or all over the world, giving you another opportunity to brand your business and keep website traffic constant.

Videocasting & Podcasting
Video or podcast a show from your place of work hosted by one of our talented on-air personalities.

Interactive Website Sponsorships
Sponsor various areas of our station websites such as user-generated content where listeners submit videos, photos, stories and more.