Digital Media

Town Crier Wire App
By now, you’ve probably heard of the brand new app Town Crier Wire, which mixes all of the information you’d get from a traditional newspaper, and gives it to you for free on an Android or Apple app! All of the news is specifically focused for Michigan’s Great Southwest, produced locally by our own WSJM News team, WSJM Sports team, MoodyontheMarket.com and our sister radio stations. Advertisers can place banner advertisements between stories on the app, which sees tens of thousands of views every month!

MoodyontheMarket.com
Pat Moody of WSJM has been covering business news around Michigan’s Great Southwest for more than 20 years, and now you can read all of his articles as he writes them without waiting weeks to read it in print! Up-to-the-minute information on area businesses, business deals, events, changes, closures and new additions to our economy are written 5-6 times a day! Success for advertisers on MooodyontheMarket.com comes from the massive audience of at least 50,000-60,000 users a month, spanning 150,000-200,000 pageviews per month. Your business can have access to this audience by placing a static banner ad on the site. Space is extremely limited and often sold out!

Text Messaging Clubs
Mobile marketing is here to stay! Keep top-of-mind awareness with Text Messaging Clubs. Text Messaging campaigns deliver higher ROI and are highly successful for product or service messages. Contact us for examples of how a Text Messaging Club can work for your business.

Banner Ads
Advertise on any of our station websites and MoodyOnTheMarket.com to continue top-of-mind awareness.  Banner Ads provide a visual, clickable ad seen by your targeted demographic. Results are measured two ways:

  • Impressions – the number of times the ad was displayed on the screen of a visitor to the site.
  • Click-throughs – Impressions that resulted in someone clicking on the ad to go to a web page, coupon, etc. for more information.

Radio Dining Deals/Radio Super Saver
Offer half off certificates for your products or services to our listeners in exchange for advertising credit on any of our stations! www.radiodiningdeals.com and www.radiosupersaver.com promotion comes with a built-in set of 1000 loyal purchasers ready to buy your certificates!

Streaming Audio Sponsorship
Sponsor a radio station’s “Listen Live” feature or Podcasts for maximum online exposure. Promotional announcements across the station’s website, on-the-air and inside the streaming player, naming you as the exclusive sponsor of this very important service!
Daily repetition with repeat/at-work listeners that tune in every day from work, on-the-road, with a laptop or all over the world, giving you another opportunity to brand your business and keep website traffic constant.

Videocasting and Podcasting
Need simple video production or production of a podcast for your website? We can definitely help, and the cost is very affordable!

Website Sponsorships
Sponsor various areas of our station websites such as user-generated content where listeners submit videos, photos, stories and more. Or perhaps specific features, News & Weather content, and more!

Digital Marketing
If you’re ready to get serious about your online presence, digital marketing, search engine optimization and more, check out our sister company, Mid-West Digital Marketing!

Give us a call.

Let’s talk about how we might be able to help you further reach your market with our Digital Media platforms, programs and services!

Bob Bucholtz
General Sales Manager
(269) 925-1111

Zack East
Digital Media Manager
(269) 934-9832
interactive@theradiostations.com

Did you know?

Around the world, there are more than four billion mobile phone subscriptions.

Over 2 trillion SMS messages were sent in 2008.

On average, people read SMS messages within 15 minutes of receiving them, and respond within an hour.

80% of marketers surveyed by Datran Media named email as a ‘strong performer.’

Radio Advertising used in conjunction with Internet marketing raises the return on investment 4.5 times more than just using Internet marketing only.